Marketing Manager

Job Summary

California’s leading statewide criminal defense firm is seeking a Marketing Manager to help us grow the practice and more effectively target millennials. With more than 20 years of experience, this firm has a legacy of success representing its clients throughout California.

We are seeking a dynamic and creative Marketing Manager to assist with the development, implementation, and ongoing support of various marketing strategies.

The ideal candidate will be

  • Highly organized with a strong ability to identify and manage priorities
  • Comfortable with ambiguity
  • Able to work autonomously on diverse projects while meeting tight deadlines
  • A strong communicator with client-ready meeting and email correspondence etiquette


Duties & Responsibilities

  • Manage various projects to ensure deliverables are developed and deployed in a timely manner
  • Engage with numerous marketing agencies and marketing resources on behalf of the firm
  • Monitor social media accounts and serve as a community manager for Facebook, Instagram, Twitter and LinkedIn posts
  • Manage content, report out and make recommendations regarding presence and lead acquisition on consumer and trade review sites such as Yelp, Google, Avvo
  • Making/managing resources to make updates to website properties
  • Partner effectively with Sales, Legal Services, and Marketing team, to effectively support campaigns and product launches
  • Manage and catalog Sales and Marketing assets
  • Ensure that the organization’s brand and identity is adhered to in campaigns and in all communication channels
  • Rollout and expand new revenue channels, including new lead generation products, merchandising, etc
  • Research industry and target consumer news and competitive landscapes in order to inform marketing strategy and content creation
  • Draft creative briefs for collateral that may include web content, emails, brochures, infographics, and printed material
  • Provide documentation and ad hoc reporting for meetings, marketing campaigns, and events as needed


Requirements & Skills

  • Self-motivated, entrepreneurial mindset
  • Comfortable working onsite as well as remotely
  • Strong project management and spreadsheet skills
  • Excellent independent problem-solving skills
  • Strong writing and editing skills with minimal oversight needed
  • Solid understanding of both paid digital media channels and organic marketing
  • Experience working with CRMs such as Salesforce, Hubspot, or Slate
  • Familiarity with email automation/nurture campaigns and email platforms such as Marketing Cloud, Marketo, Constant Contact, and Mailchimp
  • Prefer 2-4 years working at an agency or focused on marketing for a brand or product


Job Benefits

  • Competitive Financial Package
  • Get involved on the ground floor with a growing Legal Services brand
  • Deep exposure to best in class technology platforms (Salesforce, Marketo, Adobe)
  • Health insurance, dental, vision and 401k


TO APPLY: Submit your cover letter and CV with the term “Marketing Manager” in the subject line to [email protected]